Why a video vacancy works

Nowadays, candidates can choose from countless job openings. A good recruitment video gives your company a powerful advantage. Images are more personal, persuasive, and emotive than text alone. It brings your organization to life.

  • More applications: Videos with job openings generate 34% more responses (source: CareerBuilder).
  • Better matches: Candidates immediately see if they're a good fit for your culture.
  • Stronger employer branding: Position your brand as the employer of choice.
  • Greater reach: Videos are shared up to 3x more often on platforms like LinkedIn, TikTok, and Instagram.
  • Fewer mismatches: By clearly presenting the role and the atmosphere, you save time and money in the selection process.

A powerful video shows not only what you do, but also what it feels like to work for you.

What makes our video vacancies different?

Every organization has a story. At Beeldsterk, we translate that story into visuals in a way that is authentic, human, and strategically strong. We understand that candidates don't just choose a position, but a feeling. A feeling about culture, atmosphere, and colleagues. That's why our approach revolves around real people with real experiences.

Instead of rehearsed scripts, we film personal conversations with your employees. They share why they love working for your organization, what their day looks like, and what makes you unique. We capture the dynamics of the workplace. Think of team meetings or informal moments in the cafeteria. Our footage is cinematic, and our editing reinforces your brand identity. Everything is perfect: content, atmosphere, sound, and message.

"The Beeldsterk recruitment video transformed our vacancies. Within two weeks, we had three times as many applicants, and the quality was excellent!" - Sarah de Wit, HR Manager at TechStart

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Which video suits your recruitment goal?

Every recruitment goal requires a different approach. That's why we offer various video types.

  • Job description video: To the point. Ideal for filling a single, specific vacancy. We focus on the job description, the team, and the immediate work environment.
  • Culture video: Perfect for broader employer branding. Showcase your organization's values, vision, and atmosphere to attract long-term talent.
  • Testimonial video: Several colleagues share their experiences. Why do they enjoy working here? What makes the job special?
  • Job shadow video: An employee walks the viewer through an average workday. Personal, relatable, and accessible.
  • Behind the scenes: Show informal and spontaneous moments, such as team outings and lunchtime, for a realistic glimpse into your culture.

"Our company culture video has been viewed 50,000 times on LinkedIn. We even received applications for positions we hadn't advertised yet!" - Mark Jansen, CEO InnovatieFirst

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Employees during vacancy video
Our process in steps This is how we create your video vacancy

Creating a great video doesn't have to be complicated. At Beeldsterk, we keep the process clear and focused, with complete peace of mind and clear communication. In five steps, we'll work together to create a video you'll be proud of.

Strategy & kick-off

We start with a personal intake interview where we map out your recruitment goals, target audience, and organizational DNA. What makes you attractive as an employer? What should the viewer feel?

Concept & script

Based on the intake, we develop a creative concept, including a script proposal or storyline. The focus is on authenticity and connecting with your target audience.

Shooting day(s)

Our crew comes to film on location with high-quality equipment (4K video, professional audio). We create a relaxed atmosphere so that employees appear natural on camera.

Assembly & finishing

We edit the video, add music and graphics, apply color correction, and deliver it in all desired formats, including widescreen for your website and portrait format for TikTok and Instagram.

Distribution & delivery

You'll receive all your video files ready to use, along with advice on how to optimally use them across various channels. The average turnaround time is 3 to 4 weeks. Need a rush? We'll work even faster.

Why choose Beeldsterk?

With extensive experience in labor market communication, we know exactly what works. We combine strategic insight with creative storytelling and high-quality video production. Everything in-house, everything customized. From our office in Roermond, we help organizations throughout the country become visible, attractive, and persuasive to potential candidates.

With us, you benefit from:

  • Fast delivery (2–3 weeks, rush orders possible)
  • 100% satisfaction guarantee
  • Personalized approach and customized solutions
  • Distribution advice and support
  • Complete care

Our videos are authentic and human. Not slick or generic, but credible, creative, and tailored to your unique story. We collaborate with you – even after delivery – so you can get the most out of your video.

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Beeldsterk during vacancy video recording

Want to make your company stand out?

Stop hoping the perfect candidate will read your job posting. Show why your organization is the perfect place to work with a compelling job video.

Are you looking for candidates to fill a single position or are you looking for a long-term employer branding strategy? We can help you communicate authentically, strikingly, and effectively with video. Contact us for a free consultation. Call us at +31 85 30 16 499 or fill out our contact form.

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Frequently Asked Questions

How long does the process take from start to delivery?

Average delivery time is 3 to 4 weeks. For urgent requests, we can deliver the vacancy video within 10 business days.

What if my team doesn't like being on camera?

Don't worry. We create a relaxed atmosphere and coach employees naturally. They often forget about the camera within 5 minutes.

Can you also give your thoughts on how we use the video?

Absolutely. We provide strategic advice on distribution on social media, career pages, job boards, and trade shows.

Is the video also reusable for other functions or campaigns?

Absolutely. We often provide additional versions (such as short clips or teasers) of the vacancy video that you can use more widely.

How much does it cost to have a vacancy video made?

It depends on your needs. But generally speaking, we offer competitive all-inclusive rates and bundle prices for multiple job posting videos. Feel free to request a free quote.

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